Must My Wannabe Influencer Friend Cease Using Me for Content?

The Prosecution: One Friend's Perspective

At times I'm recorded while having a meal. I’ll see myself on her social media – it’s like a sudden shock.

A close companion of a decade, she, calls herself the “content queen”. It’s fun for a short while, but it weighs on our friendship.

She is an extrovert, she feels the need to record everything all the time. When we eat out, she says, “The camera eats first,” and snaps pictures with bright lighting, which induces embarrassment. It's unpleasant when strangers see her posing or filming – I get vicarious awkwardness. It also frustrates me because the food gets cold.

She isn’t exactly an online personality yet, but Marielle is trying to be. She makes video blogs about living in our city, her daily routine, and her work as a stylist. The material is quality, credit where it's due, but I don’t want to be dragged into it. Sometimes I'm captured while I’m eating, or simply tagging along. I’ll see myself on her Instagram afterwards, and it comes like a surprise: I might be bare-faced, an awkward face or photographed while eating. It feels invasive.

She also expects me to film her at inopportune moments. Sometimes I'm in conversation to another person, or we’ll just be spending time in the street. I feel like our friendship has turned into me being her unpaid videographer. She has the means to hire someone if she wanted professional shots. Upon mentioning my unease about this arrangement, she dismissed it. I've been invited to several brand events, which were appreciated, but that doesn’t make up for all the energy I spend helping her make content.

I’m grateful that she has supported me with my design career, but I don’t want our friendship to become just a ledger of exchanges. I don’t feel she’s fake or dishonest, but at times it seems that if the camera is out, we will begin acting in a way that makes us look good for her channel.

She will say, “OK, look happy!” and record me smiling with another. It feels forced. I need her to recognize that our decade-long friendship still has limits. I enjoy spending time with her, but I also want to enjoy it without being recorded, edited, or posted for an audience. I’m not a accessory for her Instagram.

The Other Side: Marielle

I want my friend to see that the creations we produce together can get us an opportunity.

I love shooting content. It's more than a hobby; it's integral to who I am. Producing content and documenting experiences online enables me to show my personality and engage with people in new ways.

I don’t see myself as a professional creator yet, but it’s smart to generate income from your passions. I admire people on TikTok who pull off that style of informal, self-made content creation.

Content creation is my version of living actively: noticing the details, posting them with an viewership that appreciates the art behind it. I never intend to make Beth uncomfortable. Taking her to industry events was my method of sharing opportunities, providing her a opportunity to witness behind-the-scenes moments that could help her professional path too. That isn't blackmail, it's simply being pragmatic.

I would take her to these events even if she didn’t help me, but I desire her to see the benefits the work we make together can achieve: a foot in the door. I understand not all people enjoys being on camera, but often spontaneity is what makes material authentic. Being recorded from time to time is an inherent aspect of being my friend. I would delete anything she asked, but she hasn't made such a request yet.

I don’t expect anyone to be my personal filmmaker, but friends support one another in minor capacities. I thought filming a short video now and then would be fun for Beth. Creativity flourishes in partnership, and having my friend around makes endeavors energetic and pleasurable. I don't compel her to participate in anything, and I would never intentionally humiliate her. But creating content jointly occasionally is part of how I record our time together.

I cherish our friendship profoundly and don’t want making videos to drive a wedge between us. I am ready to compromise: like requesting permission before filming, and steering clear of angles that might make her self-conscious.

This isn’t about control, it’s about sharing my world while still respecting hers. Obviously making content is not a substitute for genuine friendship: it's merely part of how I live my life and I want her to be involved in a way that’s enjoyable for each of us.

Outside Perspectives: Public Sentiment

Is it right for her to stop filming herself and her friend when they are out together?

Nothing is more excruciating than having a friend point a camera at you. I understand that it’s Marielle’s passion, but I don’t make friends come to my workplace. Maybe she can find influencer friends to collaborate with. Given the dark, looming future of AI, personal relationships are the only thing we have – cherish them!
Liberty, 25

When pursuing something professionally, it's unfair to expect your friends for help repeatedly, even if they have helped previously. While she enjoys shooting, that doesn’t mean all those around her is willing material. She must to honor Beth’s personal space.
Ankit, 26

Marielle might love making content and displaying her life online, but it’s not for everyone. It was kind she has helped her friend professionally, but she must to listen to what her friend desires.
Emma, 27

It sounds like you value each other, so cling to that and make sure it’s the focus in your relationship. Foster some real memories, where genuine feelings are stored, not digital scrapbooks. In fact, celebrities who seem to share their worlds actually have more privacy than it seems.
Sarah, 53

Marielle appears to be not fully engaged nor genuine when she’s with Beth – she’s working. Both seem confused as to where the line is. The answer is not found in trying to alter one another, but in each establishing clear limits around what feels acceptable to them and determining if there is an mutually agreeable compromise.
A final view, 71

Now You Be the Judge

In an online poll: has she been exploiting their bond?

Allison Kirby
Allison Kirby

A passionate retro tech collector and writer, sharing discoveries and stories from the golden age of gaming and computing.